Search Engine Optimization

The Search Engine Guys (TSEG), a division of Cloud 8 Sixteen, is a full-service web marketing company with offices in Austin and Chicago. We only work with clients on an exclusive basis (one business per category per market). We manage over 200 web marketing campaigns for law firms and businesses located throughout the US.

It seems everyone provides SEO. How is TSEG any different?

Our clients occasionally tell us that we aren’t very good at sales, which we take as a compliment. Given the unknowns, limitations, and competitive threats (not to mention scary-long time horizons) inherent to the process of SEO, the last thing anyone needs is a sales pitch! We believe it is critical to our success – and to the success of our clients – to only proceed when both parties have a sober understanding of what can and cannot be achieved via SEO. As a result of setting proper expectations, we have a healthy culture where success is the expectation, not the exception.

Exclusivity! We only provide SEO on an exclusive basis – one client per business category per market (either local, state or national). We avoid conflicts of interest by disclosing and discussing possible conflicts in the early stages of a conversation. Exclusivity allows true partnership to develop and eliminates all sorts of compromises that can occur when SEO is provided on a non-exclusive basis.

Guarantees? We offer zero promises or guarantees, other than our commitment to work our tails off with the goal of achieving dominant first-page exposure for our clients.

Staffed to deliver, not to sell.

Search Engine Optimization is ultra-competitive, unpredictable, and anything but a perfect science. Given this reality, SEO gurus have unique strategies and often debate the pros and cons of strategy X versus strategy Y. On the topic of bandwidth, however, there is absolutely no debate. Without enough man-hours behind it, even the best strategy will fail. SEO is labor intensive! Doers win. Talkers don’t. When SEO companies fail, it is often because they are spread too thin.

We believe that one of our competitive advantages is the in-house manpower we can devote to a project. We staff our company so we have enough man-hours to execute the project at hand. As a result, our prices reflect this approach and often differ greatly in comparison to other quotes we hear about. We have a 6:1 ratio of fulfillment staff (charged with implementing SEO) to web strategists (charged with handling the client side of the business). Perhaps more compelling is our clients-to-staff ratio, which is roughly 2:1, or two clients per each employee of TSEG.