Viviana Rodriguez is our Head of Social – Paid Marketing Director. She leads and has a high level view on all client paid advertising campaigns on various platforms. She is responsible for putting the strategy and planning in place, as well as digs into the data and metrics behind each client project performance and investment strategy.
Viviana obtained a B.S in Finance and Economics from St. Edward’s University, where she gained her quantitative skills in data analytics. However, she has always had a passion for marketing and all things creative.
Outside of the office, Viviana is a coffee shop connoisseur. She lives in downtown Austin with her fiancé Jake, where they love to run on town lake, hangout at Zilker park, and host dinners with their friends.
She is fully bilingual in Spanish.