Authenticity in Business Relationships

by Stephanie Lemley

In the world of texting, emailing, and working remotely creating a personal connection can be challenging in our business communities. Yet connections in a technical world still rely on our innate, intelligent, and very human instincts because we all know when Bullshit is Bullshit. It is felt in a cold and self-serving email, the email will take on a tone, a cheesy factor; but integrity, warmth and personality are also indicators that are sensed in the same form of communication. Our ability to read the other person is now done through the filters and veil of technology protecting all from pausing and wondering out loud, “what did they mean by that”

The sales consultants at TSEG know that creating valued and authentic relationships in business begins during the inception of the service we provide, whether its unique web design, discussing creative digital marketing strategies, commercial creation or a social media roll out, experts say you earn the listeners decision to move forward during that first minute of exchange. We are all journeying into the new frontier of a multi-platform communication with emails, Insta this, Snap that or Link it ! We now interpret the response our brains and hearts once processed with a hand shake or eye to eye contact, through a lens of punctuation and tone.

At TSEG we are relationship pioneers, meaning our mission is connection. We mindfully decide first before the communication begins  “Do we have something to say that offers our clients valuable information” and the team goal becomes “How can we help this company, law firm or startup grow”. We know when this mission is the motivation the other party will feel the intention and whether its in person, through an email or a phone call; the feeling is the transactional exchange.

This creates an authentic business-relationship energy; it begins during those first few words and the energy continues to build with the exchange of information creating a visceral growth for all parties involved. The relationship then evolves and morphs naturally into welcomed calls to avoid the emails, because the sounds of shared wisdom, humor and gratitude between colleagues and friends is exactly where the good stuff lives!