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By: TSEG | Sep 27, 2012

Google Stock Price Reaches All-Time High

As reported by CNN, Google’s stock hit a record high of $750.04 in late trading Monday. The stock reached $747.84 around noon Eastern Time, passing a previous all-time high set in November 2007 of $747.24. During the economic crisis in 2009, Google’s shares traded below $300 and investors worried that Google had peaked. Today, Google...

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By: TSEG | Sep 25, 2012

22% of Web Content Now Consumed on Mobile Devices

As reported by Pando Daily, adtech company Kontera has said that smartphones and tablets now account for 22% of all web traffic. That number is expected to reach 27% by January, 2013. Web traffic accessed through these devices has gone up 430% in year to year growth in the United States. The statistics are based...

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By: TSEG | Sep 20, 2012

Google to overtake Facebook in Display Advertising

According to research firm eMarketer, Google is likely to exceed Facebook in selling online display ads in the United States.  Google is expected to have a 15.4% share of the U.S. market. eMarketer said  Google is projected to make $2.31 billion in revenue from online display ads. These are more profitable than the text-based ads...

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By: TSEG | Sep 12, 2012

Microsoft’s new “Bing it on” marketing campaign challenges Google

As reported by tech-news website The Droid Guy, Microsoft is adopting the methods of the Pepsi Challenge in their new “Bing it on” challenge against the Google search engine. The challenge pits Bing up against Google in a side-by-side comparison (with the brand names removed) to see which service provides better and more relevant search...

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By: TSEG | Sep 5, 2012

Google’s “I’m Feeling Lucky” button has received a remodeling

Google has taken its famous “I’m Feeling Lucky” button, which takes you directly to the top search result, and has turned it into a scrolling advertisement for Google services, projects, and games. With the additions of toolbar search and Google Instant, it has become a rarely used feature. Now, if you go to the Google...

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