If you're looking for an search engine optimization firm to spruce up your website, it's important that you know the difference between "black-hat" and "white-hat" SEO. You may have heard these terms thrown around on internet forums or message boards, often in reference to the world wide web. "White-hat" and "black-hat" are unofficial terms used [...]
What is the primary purpose of a business website? Regardless of the type of business – whether it is a law firm, a retailer, a consulting agency, or a doctor's office – the goal of a company website is to bring in new business. If a website fails to do so, it is inefficient and [...]
When launching a search engine optimization campaign, many people seem to forget the importance of location. Consider this: you launch an expensive, time consuming SEO campaign to capture placement for the search term "personal injury lawyer." After several months, you manage to reach the first page of Google, and you start getting site visitors. One [...]
One of our big selling points here at The Search Engine Guys, is our exclusive partnership agreement. (Not sure what this is? Go to http://www.tseg.com to read about it). We believe that SEO works best through a long-term relationship with a client, not through a haphazard cookie-cutter approach. Take Alexander & Associates, for example. They [...]
We recently launched a new website for Pete Leehey, a motorcycle accident lawyer in Iowa. He's not your typical personal injury attorney; we might describe him as a biker who just happens to be an award-winning lawyer as well. But we're pretty proud of the way this site turned out; it really shows the impact [...]
It's shocking, really, how many outdated, dysfunctional, and cheap-looking websites are floating around the internet these days. It's even more shocking that many of these websites belong to some of the most respectable firms and professional companies in the country. These firms, who probably spend thousands of dollars on beautiful print advertisements and impeccable office [...]
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