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PageRank – Some Basic Information

Posted on January 14th, 2009 No Comments

PageRank is a rough estimate of the value that your website or webpage has in the eyes of Google. It's measured on a scale from 0 to 10, with 10 being the most valuable or relevant, and 0 being the least. For reference, consider that Google.com itself is basically the only site with a PageRank [...]

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Breaking into Highly Competitive Search Markets

Posted on November 4th, 2008 No Comments

Breaking into an existing market is almost always difficult for newcomers, and the world of internet marketing is no exception. When a new business sets up shop, it must deal with older, bigger, and often wealthier competitors; when a company or firm launches a new website, it must compete with older, better-established websites. The longer [...]

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A Work in Progress

Posted on November 4th, 2008 No Comments

Our CEO, Joe Devine, likes to say that search engine optimization is "math, not magic." There's a lot of truth in that statement. Sustainable white-hat SEO doesn't rely on some mystical formula to achieve results; taking shortcuts just doesn't work. In other words, SEO is a work in progress. Not only do you have to [...]

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